Using hot event marketing is a common method that many friends have mentioned. But not all times are suitable for publishing on your own website. There are often such and such doors. These can be placed next to each other on entertainment websites, but if they are product sites or industry sites, they are not suitable. . But there is a lot of duplicate user groups, and it's probably a huge group of people that is definitely worth taking advantage of. Let’s talk about some operation methods.
First: Use the forum
This method is suitable for forums where the management is not particularly strict but the weight is relatively high. It is best to wait until the management apes have fallen asleep late at night. For example, if you write a "xx Gate", the post title should be "xx Gate truth, xx gate video download". The reason why the management is not particularly strict is because you want to post links that will not be blocked, such as Sina Home and Parenting, etc. Some sections are not particularly strict about link management. After posting the post, wait for the search engine to index it. After indexing, change the title to something common and related to the forum topic. The content should not be pornographic or violent. At the end, write "More Wonderful" and a link. Lead to the target website. In this way, others can see this post by searching for keywords such as "xx gate truth, xx gate video download" through search engines, and Baidu and Google's snapshots will not be updated for a long time, which means that for a long time, you can use this Find this post using keywords to drive traffic.
Second: Use blogs
For blogs, you don’t have to worry about your articles being deleted, but don’t be too obscene or violent. You can click on the blog directly, use the same keywords in the title, and leave half of the text in the main text to make people think about it, so that they will naturally click on the link. The weight of the blog is naturally not that high, so it is necessary to make some external links for this article to increase the weight and obtain a better ranking.
Third: Use on-site topics
This is suitable for people who don’t involve pornography or violence, at least don’t go too far. The method is to combine hot topics with the theme of the website. For example, on a clothing website, Du Lala's workplace attire was featured in the popular story about Du Lala's promotion. Many people are paying attention to this topic, and many people want to Imitate Du Lala's outfit. This can completely connect Du Lala with clothes, and lead to keywords such as "Du Lala workplace dress, Du Lala clothes, Du Lala bags". It is a topic because this topic can lead to many keywords. There can be many keywords included in the topic, and putting them together can help increase the weight and obtain better rankings.
Fourth: Take advantage of meager
The hottest thing in 2010 was Weibo. A Weibo post could be forwarded thousands of times. Of course, more people are paying attention to hot topics, and it is very convenient to add links on Weibo. The principle of using meager promotion is "controversial content, eye-catching, suitable for forwarding, and leaving suspense."
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Thanks to liweizhu for his contribution