Last night, the MWC 2025 Global Mobile Conference grandly opened in Shanghai. Honor’s new CEO Li Jian made his first public debut and officially released Honor’s new artificial intelligence strategic plan - the “Alpha Plan”. The release of this plan marks Honor’s major layout in the field of artificial intelligence and has attracted widespread attention from the global technology community.
As Honor’s new helmsman, Li Jian announced at the press conference that Honor will invest up to US$10 billion in funds in the next five years to jointly build an AI device ecosystem with global partners. This strategy not only demonstrates Honor’s ambitions in the field of artificial intelligence, but also marks the comprehensive transformation of Honor from a smartphone manufacturer to a global AI terminal ecosystem company.
It is worth noting that this is also Li Jian’s first public appearance since he took over as CEO of Honor. Before this, he served as a member of Huawei's Supervisory Board and vice chairman of Xin Honor. After the former CEO of Honor announced his resignation in January this year, Li Jian took over this important position and shouldered the important task of leading Honor to a new height.
The "Alpha Plan" was highly expected as Li Jian's first big move since taking office. The plan is divided into three implementation stages: the first stage focuses on smartphones, Honor will work with partners to break through the technological boundaries and jointly create a new paradigm in the era of agent artificial intelligence; the second stage will build a smart ecosystem, break industry boundaries, and jointly create a new paradigm in the era of physical artificial intelligence; the third stage is committed to realizing the smart world. In the era of general artificial intelligence (AGI), Honor will break through the boundaries of human potential and jointly create a new paradigm in civilization. Content, services, chips, and systems are all connected with people and AI devices as the center, forming a unique icon of the ALPHA strategy.
In addition, an important news was announced at the press conference: the Honor Magic series will provide up to 7 years of Android system and security update support. This move will undoubtedly further improve user experience and satisfaction, and also demonstrate Honor’s long-term commitment in technological innovation and user services.