Recently, AI-generated short films have attracted widespread attention, among which "Balloon Man" produced by Sora is particularly popular. However, its production process has caused controversy because of the manual intervention in the post-production special effects process. This not only involves video consistency and post-processing quality issues, but also raises questions about OpenAI’s marketing strategy. Is it a reflection of technical strength or a packaging of marketing gimmicks? This article will explore this in depth.
The production of Sora's hit short film "Balloon Man" was revealed to have sparked controversy because of the post-production special effects that humans were involved in. Video consistency and post-processing are key issues, and OpenAI's marketing approach has been called into question.
Rigorous assessment of the quality and authenticity of AI-generated content is critical. The degree of manual intervention and its impact on the final work require further investigation and discussion, so that the current status and future direction of AI technology development can be more objectively evaluated.