As a practitioner in website-related industries, you must all know that the three elements of a website are space, domain name, and program. There is no doubt that these three elements are indispensable for a website to function properly. What I want to talk about today is the relationship between these three elements and SEO, which will even affect the final effect of SEO. Let’s find out with the author and delve into the huge role these three elements play in SEO.
1. Website space is fundamental and plays a decisive role in the SEO effect of the website.
No matter how enthusiastically SEO technology itself is discussed in major webmaster forums, and no matter how good your SEO skills are, do you dare to say that you can put aside the website space to talk about SEO? No matter how good the SEO technology is, it can’t beat it. The disaster caused by the one-day paralysis of the website space. Website space is the cornerstone. A good and stable space can be worth doing a lot of work on SEO technology itself. It is just like a good gun is needed for war, and a good pen is needed for exams. It is a weapon for you to fight. For old websites, temporary space problems may not bring much disaster to the website, but space problems will inevitably cause crawling obstacles for search engine spider programs. Websites that are not friendly to search engines will have consequences. One can imagine. If there are frequent problems with the space of a new website, not to mention the consequences, which may be a reduction in authority or a K-site in severe cases. Therefore, the stability of the space is the first issue that our webmaster friends must consider before doing SEO. At present, there are so many IDCs selling space in China. It does take a lot of effort to find a good host space, but as long as you are discerning, you can still find a better and stable host. I bought the host on the A5 Yes, my website zuiweige.com uses A5 space. After all, A5 is a big brand. It is not like those small IDCs that will collapse at the drop of a hat. Although the price is not the cheapest in the industry, the stability and speed are still very good. Guaranteed, if you choose the hosting space, website SEO is half the battle.
2. A domain name that is easy to remember and meaningful is a sharp sword for SEO
Website SEO is a full range of technical and physical work. Of course, I cannot deny the huge role of website content and external links. These things are talked about every day. Over and over again, there is too much of this kind of content on A5, but Not enough has been said about the impact of domain names on SEO, so let me talk about my humble opinion. For Google English SEO, it is best to include keywords in the domain name. For example, if you want to do SEO, then the domain name containing the word SEO will give your website extra points. In the same case, the domain name contains keywords. Websites with keywords will rank better in Google English. Of course, it cannot be generalized, at least I have observed that this is the case in 80% of cases. Relatively speaking, when doing Baidu SEO, what you have to consider is how to make the pinyin form of keywords appear in the domain name. "Baidu understands Chinese better" is not a slogan. In fact, Baidu does understand Chinese better, regardless of the Chinese word segmentation is still based on synonym recognition and wrong word recognition. Nowadays, the emphasis on Pinyin domain names is increasing day by day. A good Pinyin domain name can give a website a lot of points in Baidu. Similarly, in China, For websites, a good pinyin domain name is more conducive to spreading memory and is also more conducive to brand building of the website.
3. Content management systems (CMS) have more ranking advantages in SEO
In addition to the important role of space and domain name in SEO mentioned above, program is also a very important part. Choosing a good website program can make your SEO more effective and solve many thorny problems. As far as the several programs I use are concerned, including discuz, phpwind, dedecms, aspcms, phpcms, z-blog, WordPress, etc., to sum up, I found that CMS has more advantages in Baidu rankings. The content management system CMS itself is already in SEO. It's done relatively well, and all we have to do is perform SEO based on it, which saves us a lot of time in the preliminary work. CMS generally supports static URLs, short path settings, multi-site support, etc. Static URLs alone have provided huge help to webmasters who do not understand technology. Just imagine, if webmasters who do not know how to program , how to staticize the URL of a website? Although he also knows that static URLs are more conducive to SEO, he cannot achieve it by himself. Choosing a good program can indeed save us a lot of effort. I personally agree with using dedecms to build a website. Compared with the basic optimization function of dedecms, it is still very good. All we have to do is to optimize on the basis of dedecms, and dedecms has a very rich template library and is a very good choice for novice webmasters.
The effectiveness of SEO is affected by many factors, including the content and external links that we come into contact with every day. Similarly, the three elements of a website not only play a decisive role in website construction, but are also the cornerstone of the final effect of SEO. As an SEOer, we must not ignore the huge power of the three elements of website space, domain name and program. Only by doing a good job in these basic hardware can our subsequent SEO work be more effective with half the effort. This article was first published on the webmaster website and was originally created by the webmaster of www.zsgacctv.com White Light Camera. Please indicate the source when reprinting. Violators will be prosecuted. Everyone is welcome to exchange SEO technology.
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