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1. What is web page value?
Web page value refers to the degree to which all elements and content contained in a web page meet certain specific needs of website users and are recognized in the minds of users and search engine programs. Today, as information becomes increasingly large and complex, the page value of your website determines to a certain extent how much search engines and users like you.
2. The value of web pages “reduces” the burden on search engines
In the previous article, we briefly discussed the information flow relationship between search engines and the Internet. A search engine is a system that requires certain hardware to support it, and then crawls and processes web page information according to a set of established procedures. However, hardware conditions are limited after all, but in this era of information explosion, the information on the Internet is endless. It is necessary to use limited hardware to process unlimited information normally and strive to be accurate. Search engines must judge the value of web pages based on certain standards, include more web pages with higher value, less web pages with lower web content, and not include or delete web pages that have no value; and determine web pages according to certain rules. The order of crawling and inclusion is to first include those with higher value, then those with lower value, and then store them in a huge database. When users search for keywords, the content of the web page is presented to the user based on the value. As an executable reference basis, the value of web pages reduces the burden on search engines to a certain extent and improves users’ search experience.
3. Indicators for search engines to determine the value of web pages on a website
1. Judging based on the size of the audience on the website, search engines crawl and include pages, and ultimately serve users, in order to provide users with more and more accurate return results. Websites with a relatively large audience (we call them well-known websites) also mean that they have a relatively large range of loyal user groups. We can infer that the key to the success of well-known websites is that they can provide more users More useful, quality services and products. And compared with ordinary websites, it has more potential user groups. As a search engine that serves end users, when judging the value of a web page, it will take the number of users of a website (web page) as a more important measure. indicator.
2. Judge based on the overall quality of the web page. To judge the value of a web page, we must also consider the overall quality of the web page itself. When judging the quality of a web page, several factors are generally involved:
1) The space stability of the website and the access speed of the space.
2) Are there many dead links on your website that affect search engine crawling?
3) Whether the content of your web page will have incomplete errors, and whether the color matching will make people feel uncomfortable. Are there a lot of pop-ups? Advertisements that affect reading? Or some wrong formats that make users distrust your website and stop coming back next time? These aspects must be referenced in the process of judging the overall quality of a web page.
Explore more web page features, provide easier-to-crawl content and easier-to-read web page factors, improve the quality of web pages, do some promotion, increase the user base of your website, and make your website rank higher and higher.
The original article comes from Zhao Sandan’s blog, please include a link when reprinting. Original address http://www.zhaosandan.com/reed/61.html
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